The Vision

To be the leading IT supplier of quality computers, computer parts, accessories and peripherals in the areas of Visayas and Mindanao areas.

The Mission

To employ and deliver Information Technology to the community quickly,efficiently and cost effectively with the values of honesty, respect, discipline and at the same time enjoying the process of doing it.

The History

Founded in 1988 at Cebu City Philippines, MDR Microware Sales started as a retail/wholesale business entity. MDR has then grown to be the leading supplier of computers, computer parts, accessories and peripherals particularly in southern Philippine region. Having the vision, MDR worked closely hand-inhand with the leading IT vendors in terms of Strategic Marketing initiatives in the fields of market development, partner readiness and demand generation.

With its success in local IT distribution, MDR re-engineered its Business Portfolio and migrated from Sole Proprietorship into Incorporation in 2005.

Today MDR MICROWARE SALES, INC. is the biggest local computer, computer parts, accessories and peripherals supplier in the Visayas and Mindanao areas.

Currently at its 20th year of operation, MDR Microware Sales Inc. is focusing in its core competencies in human resource management, finance, marketing management, channels management and efficient operations both pre and post sales and services.

The Distribution Business

As the demand for computer sales and services continue to grow in the region,MDR Microware Sales, Inc. maintain its focus on meeting the needs of its customers, bringing to them the broadest and best portfolio of products and solutions in the local computer industry.

MDR Microware Sales Inc. will continue to grow and improve with unyielding focus on serving clients better and winning in the marketplace. Set to dominate the Visayas and Mindanao markets, it is now completely operating its strategic supply hubs in the cities of Cebu, Cagayan de Oro, Davao and Iloilo promising to deliver the same quality of products and services that it has come to be known of. (Yellow stars are MDR Distribution hubs. Red stars are MDR channels occupancy)